"There is so much competition, what can I do to stand out and make a living doing what I love?"
Recently I received the above question over on the Good Stella site and thought I would also share with you the philosophy we use:
No matter what type of business you’re thinking about doing (or already doing) from brick, booth space, online, event or pop up, always do it up terrific. In other words, make it memorable. Start from day one to distinguish your brand (and yes you are a brand) as special. Paying attention to the smallest of details while understanding your particular audience is key to success. Use your specific talents to build a WOW factor that differentiates you from the pack. Don’t dwell on what everyone else is doing but spend your energy on what YOU can do to Stand Out. It’s not enough just to offer products or services any longer, but much more about the experience. Creating a lasting impression in every aspect of your business will always help you shine.
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